https://www.punithakumar.com/home daily 1.0 2026-06-07 https://www.punithakumar.com/contact daily 0.75 2023-10-02 https://www.punithakumar.com/work-portfolio daily 0.75 2026-06-07 https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/03f181c4-b3b2-4d16-acf0-ee6982b23c39/Abandoned+Parents.jpg Work Portfolio https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/c7219c7d-185a-41b9-87c4-3dc411a365f7/Centenarians.jpg Work Portfolio https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/b2c34d24-5a6b-4a20-9915-c263b1104149/Ezcema.jpg Work Portfolio https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/378d73c2-84f3-4e90-b762-5d24ebd4da1a/World+Refugee+Day.jpg Work Portfolio https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/7546f169-0dd0-4322-a7c2-f045201d0e78/World+Blood+Donor+Day.jpg Work Portfolio https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/3dedabb2-d2fb-459e-ac1a-2a27435de454/Screenshot+2026-06-07+at+15.34.38.png Work Portfolio • Manage and grow LinkedIn, Instagram, and Facebook channels, driving brand visibility and audience engagement. • Create compelling social media content for multi-platform campaigns. • Produce and update web content, including banners, images, and visual assets using Canva. • Write SEO-friendly blog posts and detailed case studies to support the company's content marketing strategy. • Collaborate with internal teams to ensure consistent brand messaging across all digital touchpoints. • Manage multi-round client feedback and approval workflows, coordinating between internal teams and external suppliers to ensure timely sign-off and delivery. • Manage client projects end-to-end from initial briefs to final file delivery, liaising with audio engineers, voice artists, translators, and agencies across concurrent projects. • Track campaign and content performance metrics using Excel dashboards, reporting on key results to inform future campaign decisions. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/a068c999-fa83-4eb1-9a3d-307f8319551f/TechBBQ.jpg Work Portfolio • Drove all marketing and communication initiatives for the Nordics-India Startup Summit 2024. • Developed impactful newsletters and presentation materials targeting key stakeholders such as policymakers, foundations, corporations, and start-ups. • Collaborated with research volunteers and TechBBQ leadership to visually articulate innovative business concepts and start-up ecosystems. • Worked closely with the TechBBQ core marketing team, ensuring alignment with established guidelines. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/cbb7e9eb-3533-4a01-a015-ace34ec1c1b6/LWID_PK.png Work Portfolio - Last Week in Denmark In this weekly newsletter, I curated, translated (Dansk-Eng) and wrote news stories concerning internationals in Denmark. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/e0538c77-d78e-4a19-bef4-2c983c284ecf/Screenshot+2022-06-15+at+18.30.38.png Work Portfolio - Amway Nutrilite’s Traceability Microsite Tasked to oversee progress of US content localisation into market. Edited and localised all content till project completion. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/7b5a477d-d89b-4bc0-bca0-8eb102b2d8f6/Screenshot+2022-06-13+at+22.23.19.png Work Portfolio - Amway Malaysia Product Catalogue Communications lead for this project. Drove this festive eCatalogue for the Malay-speaking audience in Malaysia. It contains articles, product recommendations and other brand materials. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/c037c7d2-1734-42ad-8dfd-9e91f67b5f98/Pandora.png Work Portfolio - Malaysia Airports’ Magazine — Convergence Pitched and wrote fashion & beauty content on Pandora, for Malaysia Airports’ travel & lifestyle magazine, Convergence. https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/abf6d4d5-2db2-4f0c-b6ce-736f8b8bc46a/Screenshot+2022-06-15+at+19.20.36+1.png Work Portfolio - Branded content for health & lifestyle products — Amway Malaysia Examples of branded content and articles: Did You Know That Protein Can Make You Look Pretty? Can Meal Replacement Shakes REALLY Help Me Lose Weight? How Do You Protect and Keep Your Eyesight Healthy? 7 Amazing Benefits of Green Tea 6 Hiking Trails You Need to Hit with XS https://images.squarespace-cdn.com/content/v1/606a94518116636bbfff590e/3aea7fe4-0579-4ba9-90fb-575933b3f27f/Nars.png Work Portfolio - Malaysia Airports’ Magazine — Convergence Sourced images, processed press releases on collection launches and assisted with page layouts for brands like Nars, for Malaysia Airports’ travel & lifestyle magazine, Convergence.